"Wine to me is passion. It’s family and friends. It's warmth of heart and generosity of spirit. Wine is art. It's culture. It's the essence of
civilization and the art of living."
- Robert Mondavi
Symtrek’s Founder
Steven S. Lay has spent 35 years in the transportation and travel industry, as well as a luxury domestic and international escorted tour businesses.
He has founded two airlines and been an officer in three domestic and international airlines.
As Chief Marketing Officer with a $400 million online travel company, he developed customized wine country programs for a luxury tour company.
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